In a virtual yet engaging session held on Saturday, July 4th, the AFRIMASS Network Newsroom Business Initiative (NBI) Fellowship Program hosted its first cohort session with over 50 eager participants joining via Convay. The spotlight was on seasoned journalist and media trainer, Mrs. Araba Koomson, who served as the guest speaker for the day and what a session it was.
With poise and authenticity, Mrs. Koomson took the fellow participants on a journey through the heart of ethical journalism, emphasizing values that every journalist must hold sacred which are: accuracy, fairness, and integrity.
“Your credibility hinges on how accurate you are,” she said firmly. Her words were a wake-up call to many participants, as she stressed that journalism is not just about being the first to break the news, but about getting the facts right. “Fact-checking should be second nature,” she added.
One of the most powerful moments came when she tackled fairness and bias in reporting.
She explained how journalists must strive to keep their personal beliefs and cultural values out of their stories. “Say it as it is,” she urged. “Don’t let stereotypes shape your storytelling.” To
illustrate her point, she cited how stories involving women in hijabs are sometimes slanted due to unconscious biases and encouraged participants to check themselves and their lenses when
reporting.
The conversation also dwelled extensively on the issue of “soli,”a term used for money sometimes given to journalists to influence coverage. Without mincing words, Mrs. Koomson
cautioned upcoming journalists to reject such offers. “If you’re going to take money to report a story, ask yourself who you’re really serving,” she said.
Her delivery was not only firm but relatable, and it left a strong impression on many in attendance. The session, though virtual, flowed smoothly and sparked reflection among the cohort members.
The AFRIMASS Network NBI Fellowship, aimed at shaping the next generation of ethical and business savvy journalists, couldn’t have started on a better note. Mrs. Koomson’s candor,
experience, and warmth reminded all present that journalism is not just a profession it’s a responsibility.
As the session wrapped up, one thing was clear in a media space increasingly flooded with misinformation, the call for truth-tellers has never been louder and young journalists are being called to rise to the occasion.
Written by Pamela Abishai
AfriMass Network
