Ghanaian gospel sensation Joyce Akosua Twene, popularly known as Joyce Blessing, has stirred conversations in the music industry with her progressive views on collaborating with secular artists. In an engaging interview with Andy Dosty on Hitz FM, the award-winning singer passionately explained her belief that working with secular musicians can amplify the reach of the gospel message.
Joyce Blessing emphasized that the primary goal of her music is to touch lives and spread the gospel. She pointed out that while gospel music might have profound messages, its impact can be limited if it doesn’t reach a broader audience. Collaborating with popular secular artists, she argues, leverages their influence to bring the gospel to people who might not typically engage with gospel music.
The “Victory” hitmaker shared her aspiration to work with top-tier Ghanaian artists like Sarkodie, Shatta Wale, and Stonebwoy. She believes their massive followings could help her message resonate more widely, blending their star power with her spiritual message for greater impact.
Joyce Blessing is no stranger to such collaborations. She has previously worked with secular artists like King Paluta on “Correct” and Amerado Burner on the “Over Do” remix. Reflecting on these projects, she expressed no regrets, affirming that these collaborations have been instrumental in reaching new audiences and enriching her musical journey.
Addressing the skepticism within the gospel community about working with secular artists, Joyce Blessing noted that many gospel musicians shy away from such partnerships due to perceptions of secular artists being “unspiritual.” However, she believes that dismissing these opportunities limits the gospel’s potential to reach diverse audiences.
Joyce Blessing’s openness to collaboration signals a refreshing approach in the gospel music scene, one that bridges the gap between gospel and secular music for a shared purpose of uplifting and inspiring listeners.
As Joyce Blessing continues to break boundaries, fans eagerly anticipate her future collaborations and the new heights her music will reach.
